The most interesting thing about this case of conflated identity is how perfectly complementary the two companies were. They each completed the other, albeit falsely. And we all see what we want to see and disregard the rest.
Poul Hundevad virtually never used his logo, so Hundevad & Co supplied us with the 'hu' logo. Hundevad & Co virtually never made mention of the town, so Poul Hundevad supplied us with Vamdrup. Hundevad & Co leaves you wondering what the first name is (it was Bent and/or Aage) and Poul supplied us with his first name, which gave rise to the fictitious portmanteau Poul Hundevad & Co. Hundevad & Co employed Carlo Jensen, who is very unknown, or in-housed the designs (Bent Hundevad or Aage Hundevad), so Poul Hundevad supplied us with the suggestion of a known designer, himself. Poul Hundevad mostly made seating of the folding frame sling seat variety, so Hundevad & Co rounded out the product offering for us with a bunch of case pieces.
They are like two trick puzzle pieces that fit together perfectly, but don't belong together at all.
DrPoulet: well spotted. That advertisement is exactly the thing that caught my eye and started all of this. Had it not been for that one dissonant overlap, I could have gone on conflating the two companies for a long time.
That was a rhetorical question, but I got delayed, so carrying on:
So whose logo is that? That is part of what this thread is about.
But let's back up a bit. There was a well known sales cooperative, called Domus Danica, which included Poul Hundevad. Here is one of its advertisements, and notice that it includes a list of the members. Notice anything odd? Each member seems to have one line, but there seem to be two members that indicate Poul Hundevad. What is going on here?
Very well done, leif. That cleared up a few inconsistencies that I never bothered to look into. I am currently updating my records to split the PH tea cart and HU card table into two separate folders.
And here's a label I just found that has both "a/s Hundevad & Co." and the interlocking H U logo on the same piece of paper.
Hey @leif-ericson, I realize this post was from 6+ years ago but do you know the year of the Domus Danica pages you cite?
Casey
If you need any help, please contact us at – info@designaddict.com