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jeooong
(@jeooong)
Active Member
Joined: 15 years ago
Posts: 11
14/12/2007 4:28 pm  

I am doing the research on Kansei and its methdologies.
Kansei is a Japanese term which means psychological feeling or image of a product. Kansei engineering refers to the translation of consumers' psychological feeling about a product into perceptual design elements. This technique involves determining which sensory attributes elicit particular subjective responses from people, and then designing a product using the attributes which elicit the desired responses (What is Kansei engineering? 2003).

Has anyone applied the Kansei engineering into product desing or reserached ont this?

I would like to share your thought.


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