Design Addict


Bag in Box

I am one of those people who can’t easily deprive themselves of the ‘plop’ when the cork pops out of the wine bottle. It is, for me, the first step before the pleasure of tasting the wine. The opening of the bottle is part of a ritual that I highly estimate. But for those who don’t attach so much importance to these details, I find this “bag in box” designed by Berliner designers Markus Hayn and Tobias Willemeit for rather clever: simple and elegant, with a sensible packaging for transport and storage.
This product received an IF communication design award.

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