An
intelligent and thoughtful shopper chooses where to shop based on what's in the windows, what he hears from friends and from the media, and then browses to see if the merchandise is suitable. To walk into a store that says Books on the sign, and then discovers that there are no phonebooks for sale, doesn't go all purply and start raving about false advertising -- he goes elsewhere in search of his desires.
I think.
Graphically, I'd consider inverting the E in THRE3, so that it's "backwards" like the 3. It might read better; worth looking at, anyway.
The guy in the linked thread...
The guy in the linked thread below is trying to sell a "t". You could use it, no? Sounds like a match made in heaven to me
http://www.designaddict.com/design_addict/forums/index.cfm/fuseaction/th...
This site may give you inspiration, but...
...be careful. Large corporations don't like copycats.
http://www.brandsoftheworld.com/
Or how about....
...three beautiful freak women?
http://www.guggenheim.org/new-york/collections/collection-online/show-fu...
Great trick I heard about cre...
Great trick I heard about creating a logo on your own and it works very well. Try it and get back to us and let us know if it worked for you THRE3.
1. Light a cigarette
2. Stick it up your ASS
3. Sit in front of your computer
4. Stick your pinky into the power port
5. Count to 10 and then scream at the computer MAKE ME A FUCKING LOGO NOW!
If that doesn't work, use a cigar and stick it up your ass instead of a cigarette.
*Do you think graphic design students go through 4 years of design school so they can graduate and create FREE logos for assholes like you? Wouldn't that be nice.
.
he sure did have a perdy mouth...
The trouble is thre3 gave no context, all design should have some sort of meaning or communicate something no matter how trivial. Without a background anything anyone might have done for him would be a failure.
I can't think of any logo I know that uses an unmanipulated font, even the 'knoll' logo pulls its letters together quite tightly and may well do other things the consumer isn't consciously aware of. Its not easy or simple.
Anyway it was funny seeing a gen-y-er explode!
If this is the background, "The THRE3 brand was designed to depict the authentic lifestyle concept of the sport of polo in the United States. It's comfortable, casual, and accessible to everyone in the family. We believe the relationship with Kmart is a well-chosen step toward the long-range success of the THRE3 brand," the only thought that comes to mind is 'bullshit'. Its all just wank, How many kmart shoppers play polo? Its just another idiotic marketing ploy, next year it will be nautical bullshit and everything will have brass buttons.
SDR
Certainly you don't think a logo is simply selecting the right typeface...
That's like saying simply snapping photos on a digital camera makes you a photographer...
Good designers work really hard to make things seem simple.
This reminds me of the many times I have heard people say that modern architecture should be simpler to build, being that often the buildings have less materials like crown molding, door facings etc. But in reality the less you have in terms of ornamentation, the better the existing elements must be.
Let's go further:
Why "should" ?
In art, as in life, there's room for many levels of expression. They exist, therefore they have a place. It's natural. It's inevitable.
Of course, one can make choices. But it's too easy to condemn that which we do not choose to embrace.
The random list I show above is just raw data. It's the "low rent" option, for our (apparently) low-rent "client."
Personally, I don't think THRE3 works as a logo, at all. Other, earlier examples of mixed letters and numerals may have worked, but this one doesn't. It just doesn't "read" well, in my opinion.
Logos are funny things, I...
Logos are funny things, I don't think most are 'read' they just sort of slap you in the back of the eyeballs and are recognised and responded to by their form not by any deliberate reading.
Colour, form, packaging and context can make something succeed (whatever criteria you use) where the basic arrangement of letters isn't ideal.
Should should should...should I go make coffee now? It is 5.00am.
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