Arche Toys by Floris Hovers
We already knew the elegant and simple shapes of the toys made by Swedish company Playsam. In a rather similar archetypal approach, but nevertheless with a very personal formal language, Dutch designer Floris Hovers creates model cars which are likely to attract children as much as grown-ups. The cars are hand made from steel extrusions. They are not in production yet, the designer is in search of a manufacturer. It is a pity because I would have placed one or two on my Christmas list. Until then, one will have to be satisfied with the images of the many models of the Arche Toy series visible on Floris’ website.